Tuesday, September 17, 2019

Go Ahead

Image courtesy of www.adcancedsystem.ie.com

These days, social media is a powerful marketing tool that is recognized by various sectors. On the one hand, celebrities use their social media accounts to gain publicity, obtain endorsements, and rant off their sentiments. On the other hand, bashers hound celebrities and flood certain social media accounts with negativity, which is not good if the celebrity-owner is an endorser. The negativity might rub on the celebrity and subsequently, on his/her endorsements. Even the best damage control strategists of networks are helpless when a deluge of negativity floods a prized celebrity’s account.    

With negativity coming into the picture, the production team and think tanks of a big network are on pins and needles as a new project needs to be up soon. The problem they foresee is that their Projected Replacement (PR) might become the weakest link of that time slot.

PR has been in the works, but taping was not given much publicity until some photos and videos of the cast surfaced in social media. At that time, nothing much was made out of the materials, but were thought of as the talents getting into a trend. After a few days, truth came out that their activity was their preparation for PR, which earned the posts mixed comments from netizens and bashers.

The material is not the problem of PR, rather, it’s one of the Main Leads (ML). ML has been dragged into left and right publicity, which is foreseen to have a negative effect on the showing of PR. Thus, finding a timeslot that would ensure high ratings is another issue. Regardless of the efforts of the damage control, the mere presence of ML draws much negativity in social media.

Bad publicity for PR, which could affect the foothold of the network in that timeslot is definitely not needed. However, the management cannot do anything much, but to push through with PR, as the actors of the leaving project need to move on to other areas of their lives.  

‘Don't think for a minute that bad publicity and endless criticism don't leave their claw marks on everyone concerned. Your friends try to cheer you up by saying lightly, ‘I suppose you get used to it, and ignore it.’ You try. You try damned hard. But you never get used to it. It always wounds and hurts.’ - Ava Gardner

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30 comments:

  1. G as in gold turned grave charot

    ReplyDelete
  2. Easy breezy...
    ML=G

    Push na ang new show ni J. Yun cguro ang papalit..

    ReplyDelete
  3. G of Ka-F... Ayun na.

    ReplyDelete
  4. ML - G

    Easy... row 1 top 1 ako today!!!

    ReplyDelete
  5. ML: G
    Kawawa naman yung ibang mga kasama nya, mukhang magagaling pa naman

    ReplyDelete
  6. Aww lande kasi ni G eh..

    ReplyDelete
  7. ML - G Ka-F PR - A Show to be replaced- A? Since it said that no choice but to push through with PR

    ReplyDelete
    Replies
    1. teh yong show na mawawala either T or L but i think sa timeslot ng L ito.

      Delete
  8. ML- G. Well it was the management’s fault for not actions sooner and controlling the situation. Parang gusto isira nila si G

    ReplyDelete
  9. G!!! Akala nya kasi ganun pa din ang agos ng buhay tulad dati kung saan nasangkot na sya on the same issues. At nakabangon. This is time no no.

    ReplyDelete
  10. Yung teleserye na G!

    ReplyDelete
  11. Go niyo na. Ang kwento na ang.magdadala

    ReplyDelete
  12. G.Kaya pala send feelers of recon to ex.

    ReplyDelete
    Replies
    1. 7:21 gawa ng fake news pa more. Sa nangyari makikipagbalikan pa ba si G? Magmumukha lang syang pathetic at lalo lang maba-bash.

      Delete
  13. Patayin na sa pilot pa lang

    ReplyDelete
  14. This show will not do well and it’s all because of him. Only if they can replace G. They can kill off his character. Either stick with the rest of the cast as is and trust the story will sell itself or find someone to replace him after his character is killed off.

    ReplyDelete
  15. well that's showbiz for ya

    kawawala lang talaga yung rest of the peeps, magagaling pa naman yung mga yon

    ReplyDelete
  16. Yong istorya na lng ng teleserye tignan.may natututunan na rin cguro c G sa nangyari.
    Lahat nmn ngkakamali let's give him a chance.

    ReplyDelete
  17. Si G, ang atribido sa mga babae! Kaya slowly this guy is going to fade away..

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  18. Di ko gets. Kasama pa rin ba si G or remove na sa show?

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  19. ML-G..serves him right, buti nga sa kanya.

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  20. ML = G. He needs to stop acting like he’s all that and eat humble pie.

    ReplyDelete
  21. Akala siguro ni ML this time makakalusot siya. No choice sila kundi ipalabas, di naman pwede I hold yan ng matagal, mag-iiba na itsura ng mga characters, yung mga bata mag-mature na itsura... Baka makasabay pa nito yung sa kabila na same ang tema. Big star pa naman ang lead at walang controversy.

    ReplyDelete

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