Endorsers have the responsibility to ensure they believe in the product and the best way to show this belief is by using the endorsed product. Only in that way can the endorsers verify the positive effects, and consequently, encourage buyers. Moreover, having an endorsement is a commitment to exclusivity. The endorser should not be seen using another brand while still under contract.
This Lively Endorser (LE) promoted various products online. Her presentations amassed steady views, which indicated her effectiveness in promoting products and generating sales. When netizens noticed her fit body, LE said that was the result of a certain product. LE was showing off the alleged effect of the product in her showcase.
However, LE was seen with a Medical Expert (ME) specializing in weight loss. Allegedly, LE saw ME for a weight loss program and got herself a shot. Was ME the real secret of her now shapely body? Was the endorsed product really doing as it promised? Now, why was LE in ME’s workplace in the first place? More importantly, was LE doing a disservice to the customers who believed her pitch for the product?
‘As long as you keep secrets and suppress information, you are fundamentally at war with yourself…The critical issue is allowing yourself to know what you know. That takes an enormous amount of courage.’ ― Bessel A. van der Kolk
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Literal na niloloko ang customers kunwari nakakapayat ang product. Pero di naman pala. So ang mga nakasubok parang walang nangyari sa mga katawan nila.
ReplyDeleteKilala ko to, Sus lahat naman sila ganyan, uto-uto lang talaga if maniwala at pa bodol ka sa mga fake advertisement eme na yan.
ReplyDeleteK.
ReplyDeleteSi K ba to?
ReplyDeleteNope
Delete@4:41am haha faney spotted.
DeleteSi Y ba ito?
ReplyDeleteSi S ba to?
ReplyDeleteLE needs ME because…she needs guidance and all the help she can get to lose weight? That’s legit. It doesn’t mean na hindi effective yung product. It could be effective but not AS effective as what we see on LE. Whatever. Basta you should know that the best products (or tips/secret recipes) are those passed along in hush hush by one close friend to another. Perks yan.
ReplyDeletehello! if you truly believe in your product and you know it works, you will not conceal any information from the your viewerrs para they have realistic expectations! kung pumayat ka sa product e di fine pero kung sumexy ka dahil sa salamat doktor aminin mo din para di sila mag expect ng the same result.🙄
DeleteSi M! Ang santa santita.
ReplyDeleteAgree. Possibly din si D? Pero mas lively si M
DeleteSi V ito.
ReplyDeleteS?
ReplyDeleteSi K yung alam kong nag online selling na pumayat
ReplyDeleteJusko! Sino ito?😬
ReplyDeleteA?
ReplyDelete