Tuesday, April 2, 2019

Meet SAM, The First In-Mall Robot in The Country, #SMthingNew at SM Supermalls

As part of a series of innovations designed to improved customer malling experience, SM Supermalls raises the bar in customer service with the introduction of SAM, the country's first ever in-mall smart robot - launched at SM Megamall last March 28.

SAM is an artificial intelligent (AI) humanoid robot programmed to deliver a smoother, more personalized and efficient interaction with customers.

"Innovation is what SM strives for in providing better customer to all and we are proud to introduce our latest innovation yet," said Steven Tan, SM Supermalls COO. "SAM is easy to approach and has answers to almost everything SM Mall related, making shopping more seamless and fun for our customers."

Now at SM Megamall and coming soon to other SM Malls, SAM is designed to help with directions and provide mall information about latest deals, promos and events. Equipped with an advanced face recognition technology, it can also make personalized greetings to customers once they enter the mall. Customers can also chat with SAM through the SM Supermalls Facebook page. It serves as a 24/7 online concierge that can provide information like branch locations, mall schedules and promos, to name a few.

SAM was created in partnership with the Cal-Comp Technology (Philippines). which is a leading provider of electronic and original design manufacturing services.

Next time you visit SM Megamall, drop by Mega Atrium, Mega Fashion Hall, or Bank Drive and say hi to SAM for a more fun, convenient, and exciting malling experience!

For more information, visit SM Supermalls' official website at https://www.smsupermalls.com/, or its Facebook, Twitter and Instagram accounts: @smsupermalls.


  1. What a wonderful innovative way to serve their customers anew. Kudos SM Supermalls!!!

  2. Serious question: pwede bang kausapin ng Tagalog si SAM?

  3. I remember when my brother in law was working in the bank they have a robot to deliver mails in every floor and it malfunctioned and got lost. So they searched in every floor. Oh! Boy it was so hilarious. They all laughed when the security found it.



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