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Sunday, August 30, 2015
Saturday, August 29, 2015
Manipulations to Remain Popular
Image courtesy of www.hotspotsdiva.com
Reigning supreme in the entertainment industry is no longer simply a matter of bankability and ratings, as another quest for the top spot is happening in social media. Sometime ago, ratings and advertising spots determined the rank of a program. Thus, revenue was a primary consideration. With the popularity of social media, the word “trending” has become synonymous with the success of a program. Simply put, a trending program or celebrity indicates the frequency of mentions in cyberspace. This frequency then conditions social media users that the program or celebrity is popular. In terms of media mileage, a trending program or celebrity can be interpreted as their level of influence, and thus, attract advertisers.
While making an issue trend in social media depends on the users, some trends are no longer naturally occurring. In other words, external forces actually pressure followers and fans to use the hashtag. External forces could include pressure for competition as a result of people who are orchestrating the trending. In the case of a Young Popular talent (YP), the consistency of topping social media has raised speculations that Someone Significant (SS) is indeed pushing followers to make sure YP and her programs remain on top. Allegedly, SS has devised a mechanism to ensure the success of this scheme. Loyal fans obey SS, as they believe they are doing YP a favor by keeping her on top. Allegedly, SS is too obsessed in keeping YP on top of every possible media form.
Incidentally, SS has been observed to be acting more of a diva that YP, who is working very hard to maintain her career. Whenever SS goes to the salon, she demands that a section be closed for her. Of course, the belief is that closing off one section can assure privacy. The attitude goes further, as even in restaurants, SS will make certain demands. Given that YP is popular and has a fanbase, managers of salons and restaurants give in to the requests of SS. Unfortunately, SS continues with such demands even if YP will not show up at all. The least one can do is give a tip for special treatment. As predicted, SS will not at all give any tip despite the extra attention given to her and her party.
The history of the entertainment industry shows that fame and fortune could all be wiped out in a minute. One miscalculation or one mistake from carelessness can adversely affect one’s career. Being popular now is not a guarantee one will retain such status in the next few years. New talents, who are more beautiful, talented, and humble, will emerge. This emergence of new talents and exit of the old is a trend in the network of YP. All that one needs to see is the batch of returning talents. They once commanded their price, followers, and projects, but now, they have to work harder to have a share of the spotlight or fade into oblivion. Yes, some of them had someone like SS behind them.
“No one can destroy iron; but its own rust can. Likewise no one can destroy us; but our own mindset can. Our thoughts can change our life.” - Anonymous
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Friday, August 28, 2015
The Art of Masquerading a Breakup
Image courtesy of www.metapreneurship
When an actor and an actress who are not involved in a project are seen together in public, the assumption is that they are an item. When asked if they are indeed a couple, expect denials, especially if an admission will not benefit their careers and ruin the illusion of being available. Local fans can be very possessive and look at their idols with an ideal eye. The idols are preferred to remain single to create an image that their hearts are still up for grabs. Yet, local fans can be very supportive especially when they believe that an actor and actress are perfect for each other.
At the time when Appealing Actress (AA) and Versatile Entertainer (VE) became an item, their admission was met with tons of cynicism. After all, their individual fan groups might not agree to their commitment, and thus, risk rejection, which could translate to lower patronizing of the projects of AA and VE. However, their fans did not interfere and accepted AA and VE as a couple. AA and VE were of age, and their fans were confident that they knew what they were getting into.
Another intrigue that hounded them was the fact that AA was more famous that VE, and at the onset of their relationship, AA was already established, whereas VE had yet to determine the genre that would best bring out his potential. Thus, people commented that VE was just using AA to get publicity for his career. Nonetheless, VE did not let his network down as he was able to deliver in the various projects he was assigned.
As years passed, the public accepted their relationship, and the cynicism slowly transitioned to acceptance and hope that they will join the other showbiz couples who ended up at the altar. Then, just as they were about to seal their union, something happened that caused them to think twice if there was a “forever” for them. Soon, rumors spread that they were no longer together only because AA was not posting as many photos of VE in her social media accounts. Then, there were instances that they were going on separate vacations. Loyal fans felt something was off.
According to sources, AA and VE have indeed decided to call it quits. For instance, during an important event of the network, all love teams were required to walk together. AA and VE requested not to be part of the number, and thus, one walked ahead of the other. One of them even requested to be assigned a different dressing room. When it was time to leave, AA was seen going out with Snobbish Hunk (SH). Incidentally, SH is being rumored to be dating his co-actress in a program. However, as soon as the show was over, nothing was heard of their dating anymore.
Now, the breakup of AA and VE is too costly and risky as anything negative could affect their box-office and rating draws. In other words, admitting that they are no longer together could have dire effects on their images. Thus, their management has imposed that no admission of the breakup would be done, and obviously, AA and VE are trying so hard to live up to the image that they are working out whatever issues messed up their relationship. Yet, their latest photos and videos seem to lack the usual sweetness of their previous outings. Thus, in the case of AA and VE, being seen together might not really indicate that all is well between them.
'Living up to an image that you have of yourself or that other people have of you is inauthentic living.' – Eckhart Tolle
Please abide by the GUIDELINES in writing comments if you want them to be posted. Initials and comments that are too explicit will not be accepted.
Follow @FashionPulis on Twitter for the latest update. Please continue to send your juicy stories to michaelsylim@gmail.com. Thank you very much for loving Fashion PULIS!
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GMA Files NTC Complaint vs. SkyCable for Signal Loss during Eat Bulaga
Source: www.gmanetwork.com
In a letter dated August 25, 2015, GMA, thru its Senior Vice President for Engineering Engr. Elvis B. Ancheta and Vice President for Legal Affairs Lynn P. Delfin, appealed for the immediate action of the NTC for the sake of paying SkyCable subscribers, “who are being short-changed through the irresponsible acts of their service provider.”
GMA said this is a violation of Section 6 of the NTC MC No. 4-08-88 or the Revised Rules and Regulations Governing Cable Television Systems in the Philippines.
In line with the complaint, the Network cited a series of tweets posted from July 19 to August 21, 2015 by televiewers from Metro Manila, Cavite, Bacolod, and Iloilo, “who mostly decried the apparent ‘sabotage’ perpetrated by SkyCable” and expressed “disgust” for missing their favorite portion of the country’s longest running noon-time show.
Twitter user @wyne_me posted on August 13, 2015 “OMG! Walang signal ang GMA sa sky cable dito sa Bacolod pero ang iba meron. Nakakabadtrip! Eat Bulaga na mamaya #AlDubHihintayinKita.” Meanwhile, another viewer with the username @floresjenny1214 tweeted on August 20, 2015 “Sky cable naman eh kapag eat bulaga na lagi malabo o mawawala wag ganun #ALDUBKeepTheFaith.”
The Kalye-serye segment of Eat Bulaga features the “accidental love team” of Maine Mendoza also known as Yaya Dub and Kapuso actor Alden Richards, alongside the comedic tandem of Jose Manalo and Wally Bayola, and continues to drive the program’s ratings to unprecedented success.
Last Saturday (August 22), Eat Bulaga registered a household rating of 31.3 percent in NUTAM (National Urban Television Audience Measurement) beating its counterpart program’s 13.7 percent, according to Nielsen TV Audience Measurement. The episode, which showed the wedding of Yaya Dub to Frankie Arenoli (Jose Manalo), garnered more than 2 million tweets and was praised by the Catholic Bishops’ Conference of the Philippines for promoting Catholic values.
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