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Wednesday, July 1, 2015

If You Can Be Anything, Be Kind!

Image courtesy of www.kristendukephotography.com

Sometime ago, a typical scene happened. Bankable Star (BS) was approached by a teen and politely asked her if they could have a photo together. As BS was waiting for her car, the teen thought it was okay to approach. Shockingly, BS refused and said that she was in a hurry. The teen left with disappointment, and as the teen looked back, BS was still standing in the same spot, and the car was not yet near.

While the scene of a celebrity snubbing a fan happens often, two factors distinguish the above scene. First, BS often flaunts her closeness with her fans in her social media accounts. BS posts photos hugging fans, singing with them, and engaging them in conversation. BS even profusely thanks her fans in her virtual accounts. Thus, her refusal seemed uncalled for, unless all her actions towards her fans were done merely for show.

Second, the teen that BS ignored happened to have connections with the Bigwig (BW) of the network. During a family gathering, the mother of the teen recounted the story to BW. BW was then placed in an embarrassing position, as BW was in disbelief that one of the prized talents of the network behaved that way towards a fan. Moreover, the sweet and accommodating image of BS did not match her refusal of the request of the teen.

Immediately, BW called the Road Manager (RM) of BS and told the RM to remind BS that the fans are the ones who give life to celebrities. After the unpleasant incident with BS, the teen had the chance to watch the show where BS regularly performs. The teen received VIP treatment as everyone knew of the connection with BW. Then, the chance to have a picture with BS came. However, this time, the teen walked away, as the earlier attitude of BS was still such a turn off.

Hypocrisy is the essence of snobbery, but all snobbery is about the problem of belonging. - Alexander Theroux

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Tuesday, June 30, 2015

Actor Badly Needs Extremely Good Deodorant

Image courtesy of www.branddify.com

The photoshoot for a campaign with Hefty Actor (HA) was going so well that the staff was impressed with the attitude of HA. HA was cooperative and professional. The staff appreciated that there was no trouble with HA following instructions, and they loved his presence.

Despite his recent achievements, HA patiently waited and worked as he was required to do. At the start of his career, he played supporting roles or sometimes he did not even have projects. Still, HA remained loyal to his craft. When HA finally hit the big one, his fame increased and his name became synonymous with a highly successful partnership.

While at times, rumors would surface about the questionable actions of HA in public, he did not show any irritation during the said photoshoot. He dressed and wore the required outfit without complaining. Even if the heat generated by the lights were uncomfortable, HA did his task.

Lights are essential in a photoshoot, and the degree of lighting can actually improve the image of models. However, the heat generated by the bulbs can make models sweat excessively, but still, they had to project that the heat did not bother them.

As the photoshoot was winding up, the clothes worn by HA were gathered by the staff. The next thing that happened made the staff stare at each other for a second, as they could not believe the smell emitting from the clothes that HA had worn for the shoot. Nonetheless, the staff had no choice but to pick up the clothes. Then, someone noted that the looks of HA cannot compensate for the odor.

“If you don't smell good, then you don't look good.” - Katy Elizabeth

Please abide by the GUIDELINES in writing comments if you want them to be posted. Initials and comments that are too explicit will not be accepted.

Follow @FashionPulis on Twitter for the latest update. Please continue to send your juicy stories to michaelsylim@gmail.com. Thank you very much for loving Fashion PULIS!

Disclaimer: The comments uploaded on this site do not necessarily represent or reflect the views of Fashion PULIS. The management reserves the right to exclude comments that do not comply with the GUIDELINES in writing comments.

Sun Poised to Continue Outpacing Globe with Double-Digit Growth in Postpaid Subscribers


On the back of its strong first quarter figures, Sun is confident that it will continue outpacing rival network Globe Telecom, Inc. with double-digit growth in postpaid subscribers this year, affirming its position as the country’s fastest growing postpaid brand.

Sun dominated the mobile postpaid segment during the first quarter of 2015 with a remarkable 18 percent year-on-year growth in its postpaid subscriber base, according to the latest disclosure of its parent firm PLDT. Meanwhile, Globe posted a 9 percent year-on-year growth in terms of postpaid subscriber base over the same period.

“Sun’s stellar performance in the postpaid segment has been hugely driven by feature-packed plans that give subscribers unbeatable value for their money,” said Sun Vice President Joel Lumanlan.

“We are very confident that Sun will sustain this momentum of double-digit growth and outpace its direct competitor as we roll out highly competitive products that appeal to the wise spender in every Filipino. Sun’s strategy has always been simple: empower Filipinos with a much better choice for their mobile services,” he added. 

Choose Better campaign

This strategy resonates in Sun’s newly launched ‘Choose Better’ campaign, which encourages mobile users to rethink their options, cut through all the fluff and settle for the choice that offers the better value.

Under the campaign, Sun is pushing Sun Best Value Plan 450, an entry-level postpaid plan which already comes with a free Android phone plus a monthly pack of unlimited Sun calls and texts; 20 hours of mobile surfing; free Freebook, and 250 texts to other networks.

On the other hand, Sun offers broadband users with Non Stop Surf Plan 450, which provides nonstop surfing; additional 1GB data for data streaming; and another 1GB music streaming on the Spinnr app.

As part of its aggressive campaign, Sun is also boosting its prepaid offers like Super Loaded Call &Text Unlimited 100 (which features unlimited calls to Sun, Smart and Talk ‘N Text; unlimited texts to all networks; and 100MB data now valid for 7 days), and its prepaid broadband pack Non Stop Surf 25 (which now includes 50MB data for light online activities; 25MB data allowance for heavy online activities’ and 300MB worth of content Spinnr, valid for one day).

Fastest growing postpaid brand in 2014 

In 2014, Sun emerged as the fastest growing postpaid brand in the country after posting a remarkable 16 percent year-on-year growth in terms of subscriber base, compared to the 12 percent growth posted by Globe over the same period.

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