Fashion PULIS

Wednesday, December 11, 2013

Face Off: Ruffa Gutierrez vs Karla Estrada

Image courtesy of Instagram: iloveruffag

Who Wore It Better: Diana Arevalo at Bb. Pilipinas 2011 vs Ariella Arida at Runway for Hope 2013

Image courtesy of Fashion PULIS reader

Fab or Drab: Iza Calzado

Image courtesy of Instagram: iamkatrinacruz

Caption This: Alessandra and Assunta de Rossi

Image courtesy of Instagram: msderossi

Like or Dislike: Andi Eigenmann for Rogue

Tuesday, December 10, 2013

Social networking has spread around the world with unbelievable speed. Admit it or not, its influence on the netizens practically dictates how we do business, conduct ourselves - generally, how we live our online lives. To some extent, it molds us.

If you’re an active social-media user, you can’t deny the phenomenon that is Instagram. " Its online photo-sharing, video-sharing and social networking service enables users to take pictures and videos, apply digital filters to them, and share them on various social networking services, such as Facebook, Twitter, Tumblr and Flickr." What one can't communicate in words, some photos make the task easier.

The immense popularity of Instagram has captured millions of users worldwide. To some people, Instagram is heaven-sent, as they are able to enjoy its huge privileges. Rightly or wrongly, it has become subject for abuse. And whether they admit it or not, some celebrities are the ones who are guilty of this abuse.

Merchant Followers MF of celebrities use the opportunity to promote their products on the celebrities' Instagram feed knowing that their huge following get to see MF products. Needless to say, it is surprisingly cheap, especially for the cost-conscious entrepreneur. In return, some MF give celebrities some products for free.

Very enterprising TV Host TH is one notoriously known for milking this opportunity. To be able to cut cost, TH has now reportedly gone to using Instagram as a business platform, without a sweat. Allegedly, she asks her MF for some product samples such as clothes, food, and even pricey ones such as watches and at times even GC's, too. The items have to be delivered to her first before she posts their pictures on her wall. Reportedly, TH has gone overboard, asking as much as 50% discount for travel fare.

Yes, it is - social media has redefined public's perception of what social graces and etiquette are all about.

" Character is like a tree and reputation like its shadow. The shadow is what we think of it; the tree is the real thing." ~ Abraham Lincoln

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Bloggers Will Not Be Invited to New York Fashion Week

Image courtesy of www.buro247.com

Source: www.buro247.com

Bloggers will no longer be included in the New York Fashion Week guest list, making way for industry professionals.

The Wall Steet Journal recently reported that IMG Fashion, which runs Mercedes Benz Fashion Week, will be cutting their media invites by 20% this February. Inviting only guests that are of "value to the designers" by tightening their accreditation guidelines - in other words, no bloggers will be on the guest list.

Image courtesy of www.buro247.com

Back in September, Fern Mallis, creator of New York Fashion Week and owner of IMG Fashion said that it's time to become more exclusive. Bloggers were occupying spaces in the shows audiences that were designed for buyers - and this according to Fern must change. Catherine Bennett, Senior Vice President of IMG Fashion recently stated "It was becoming a zoo! What used to be a platform for established designers to debut their collections to select media and buyers has developed into a cluttered, often cost-prohibitive and exhausting period for our industry to effectively do business."

Some designers have already complained about Fashion Week being too chaotic and no longer as exclusive as it used to be. Oscar de la Renta, who has stopped putting on larger shows, had a very intimate 350 guest list this September to show his spring-summer collection. The designer opted for a more intimate presentation inviting only the fashion elite.

Source:http://www.buro247.com/me/fashion/news/bloggers-will-not-be-invited-to-new-york-fashion-w.html