Images courtesy of Instagram: krisaquino
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Tuesday, November 10, 2020
Tweet Scoop: Netizens Call Out Vice Ganda for Stereotyping Gay Questions in 'Mas' Testing
Labyu @PaoPangs #PangPangOnItsShowtime πππ pic.twitter.com/jt0qusqz7z
— π³πΎπ·πͺπΌ (@jiboonyan) November 9, 2020
Images and Video from Twitter
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Tweet Scoop
Disney's Christmas Ad Highlights Filipino Traditions
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Video
Insta Scoop: Margie Moran Proud of Niece, MUP First Runner-up Ysabella Ysmael
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Insta Scoop
Insta Scoop: Angeline Quinto at a Loss at Death of Mama Bob
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Insta Scoop
Insta Scoop: Ronnie Liang Completes CMO Officer Correspondence Course, Grateful to AFP
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Insta Scoop
Monday, November 9, 2020
Insta Scoop: Do These Photos Confirm the Alleged Sighting of Julia and the Barretto Family in the Resort of Gerald Anderson?
Image courtesy of Instagram: juliabarretto
Image courtesy of Instagram: andersongeraldjr
Image courtesy of Instagram: msceline2018
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Insta Scoop
Joe Biden Elected 46th President of the United States
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News
Marco Gumabao Admits Julia Barretto Was His Crush in Drink and Spill Video
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Video
Tweet Scoop: Look Test of Cast of GMA's 'Legal Wives'
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Tweet Scoop
Daughter of Sofia Andres and Daniel Miranda, Zoe, Featured in Pre-one-year old Birthday Video
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Video
GMA Unveils Teaser of Christmas 2020 Station ID
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Video
Willie Revillame Welcomes Back Bobot Mortiz Into Wowowin Family
Video courtesy of YouTube: Wowowin
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Video
Who Wore It Better: Ellen Adarna vs. Heart Evangelista
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Who Wore It Better
Sunday, November 8, 2020
Arnell Ignacio Answers G. Tongi, Invites Actress to Subscribe to His YT Channel
Video courtesy of YouTube: The Arnell Channel
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Video
Insta Scoop: Kris Aquino Shares Covid-19 Experience
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Insta Scoop
Behind the Gratitude
Image courtesy of www.pinterest.ph
Endorsements are beneficial for celebrities and the endorsed products. By using the status of a celebrity, a product can gain mileage visibility and potential sales increase as well. These days, social media followers are considered as a factor in choosing the face of a brand along with the values or reputation of a celebrity.
When Popular Company (PC) chose Well-known Figure (WF) to work with, the company valued the mileage of WF and her overall preferences. After all, many find WF a role model. For years, WF proved PC made the right choice. However, as soon as the contract ended, WF immediately unfollowed the social media accounts of PC.
Nonetheless, her camp opted to continue with projecting her nice, clean image. Like many other endorsers, a gratitude message was issued. However, something was allegedly off in the note in terms of the actual role WF had in the company. WF claimed a higher designation than what was projected to the public.
The question is if that claim was intentional to attract the attention of other brands, as bridges seemed to have been burned behind the statement.
‘And what sort of lives do these people, who pose as being moral, lead themselves? My dear fellow, you forget that we are in the native land of the hypocrite.’ ― Oscar Wilde
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